Drive In-App Purchases and Time Spent Gaming
Whether it’s in-app purchases, level archives, or tutorial completions, we help deliver users to your game that are excited to play and will generate long-term revenue.
Cost Per In-App Purchase
Roughly 4% of mobile gamers spend on in-app purchases, but those purchases make up 95% of all user spend for the industry and 48% of total gaming revenue. Finding and converting those users is the key to mobile gaming success. Peak Platform reduces risk by targeting users likely to spend and enabling you to only pay when a user makes a purchase.
We will work with you to establish a goal cost per action and execute the campaign. By optimizing against users with long term value, we help drive not only in-app purchase but also ad revenue and overall ARPU.
Contextually Relevant & Premium Gaming Inventory
Peak gives you the advantage of true global access with a supply footprint spanning the majority of countries. We’ve delivered billions of impressions to gamers around the globe to date. Whether your goal is in-app purchase or ad revenue, we align with quality supply to deliver the right users.
Industry-Leading Targeting and Optimization
With the majority of the population downloading and playing mobile games, the potential audience is very large. But driving revenue comes down to the ability to locate and influence that small percent that are in-app spenders. Our machine learning takes key data points from these super users, and optimizes to match their interests and increase installs, time, and purchases.
Prove your game is worth the user’s time with compelling creative that showcases your best content. Edge226 offers creative help to ensure you are in position to catch consumers’ attention.
Seamless A/B testing of different images, offers, or messages
Creative builds multiple supported formats that would amplify the initiative